Why is agricultural data traceability so important?
Agricultural data traceability refers to the ability to track and document information related to agricultural products, including their origins, production processes,
and distribution, to ensure transparency, accountability, and quality control throughout the supply chain.
Agricultural data traceability is a crucial aspect of modern food systems, ensuring transparency and accountability and Green point is well aware of that.
In the Pomurje region of Slovenia, Green Point (Zelena točka) stands as a pioneering Living Lab.
It’s operation is based on a Multi-Actor Approach, involving industry and technology providers, primary producers, food businesses, consumers, citizens, local authorities and other actors,
with the aim to co-create innovative systemic solutions in support of food systems sustainability goals. Through SPACE4GREEN, Green Point aims to implement technological innovations, including blockchain technology.
The aim is to leverage blockchain technology to tackle food fraud and provide consumers with proof that the agricultural products they purchase truly originate from the claimed sources.
The problem of food fraud and false claims by local producers
One of the main challenges faced in the agricultural sector is the issue of food fraud, where local producers falsely claim to sell third-party products as their own.
Food fraud refers to the intentional misrepresentation, substitution, or adulteration of food products for economic gain, deceiving consumers and compromising the integrity and safety of the food supply chain.
The European Union’s Rapid Alert System for Food and Feed (RASFF) reports incidents of food fraud and safety concerns across member states.
Between 2013 and 2019, there were approximately 1.200 cases of food fraud reported through the RASFF system.
In SPACE4GREEN we recognize this problem and will address it by helping Green Point to implement blockchain technology in all stages of the supply chain to prevent counterfeiting and ensure the origin of the food being sold.
What can Blockchain Technology do?
Blockchain technology holds tremendous potential in enhancing traceability within food supply chains.
Green Point uses this technology to create a decentralized system where farmers, producers, and processors can generate digital blockchain certificates (BC-certificates) for specific food types,
revolutionizing the way information is recorded and shared.
Through the use of non-fungible ERC 721 tokens and QR codes, Green Point will enable consumers to easily verify the authenticity and journey of SFSC-related food.
Each blockchain transaction will capture essential information such as timestamps, digital identities, and signatures, as well as specific details about the food and logistics.
What kind of information is Stored on the Blockchain?
Beyond basic information, the blockchain system can store an array of valuable data.
This includes digital proofs such as photos of harvest, certificates, nutritional information, farming practices, and environmental footprint-related data.
This creates a robust and comprehensive record of each product’s journey.
What are the Benefits of Agricultural Data Traceability?
Agricultural data traceability offers numerous advantages, including increased transparency and trust within the supply chain.
Consumers can have confidence in the origin and quality of the food they purchase, while producers benefit from enhanced quality control and the prevention of food fraud.
Green Point’s implementation of agricultural data traceability is expected to yield promising success stories.
Through increased consumer trust and improved market access, local producers and consumers alike will be able to witness tangible benefits.
Looking ahead, the scalability and potential for expansion of such traceability systems will create unique opportunities for sustainable food supply chains.
By embracing blockchain technology, we can create a future where the journey from farm to fork is traceable and trustworthy.